Today I am excited to announce that HerShare is officially live. I know what you are thinking, what is HerShare?

The Problem

Femtech opportunities are undervalued and underinvested in due to a lack of diversity at the investment table

One of the biggest challenges facing the femtech industry is that the average venture capitalist (VC) often doesn't see the market opportunity that is femtech. It may come as no surprise that the sector is overwhelmingly dominated by men. While female representation is increasing, women* make up roughly 13 and 15 percent of partners at American and Canadian venture firms, respectively. While 77% of VC dollars go to companies with white founders, less than 10% of VC dollars go to female founders and less than 1% go to Black founders.

It is safe to say that we have a diversity problem in venture capital.

This is not just a matter of equity, it represents a huge risk to the industry with investors potentially missing out on opportunities that may not resonate with their worldview.

For founders in the femtech industry this has led to real challenges in raising capital. Every femtech founder has a story of being told their market is niche, their solution is weak, or overall business model lacks defensibility. While in some cases this may be true, a whole industry that services 50% of the world’s population cannot be totally uninvestable. The sad reality is that there are just not enough women* at the table who can champion innovative solutions through investment committees.

So whether as investors, founders or future users of femtech products women* continue to lose out.

The Motivation for HerShare

Femtech founders are too often dependant on male investors, yet the future of wealth is female

HerShare was born from my own struggles to find investors for the great products and visionary founders I was interacting with. Around me, I found myself and fellow femtech enthusiasts unable to angel invest because the ticket sizes were too large or the networks too exclusive. I kept asking myself (and let’s be honest everyone around me) why are we so dependant on a system that will never see the potential of a $1.1 trillion industry and that continues to make a small group of elite individuals richer?

Female wealth is growing exponenitally with rising incomes , and the transfer of wealth through inheritance. In fact, women* are estimated to inherit $30 trillion in assets over the next 5 to 10 years ! With evidence demonstrating that women* are more likely to be values aligned-investors , there is a totally untapped base of femtech investors in our communities, offices, and even homes.

HerShare is built on the notion that women’s* financial and consumer capital matters. And it’s time to start building products and services that let us invest in the people, places and things that matter to us.

At HerShare have three goals in mind:

We want to start a feminist financial revolution where all women* can get her share.

I truly believe that this is how we close the gender gap. Women* backing women* who serve women*. The hope is that HerShare grows into a movement of femtech investors, innovators and enthusiasts who are all able to thrive as result of more investment and innovation.

It’s day one of pretty bright looking future. So will you join us?

If you are an experienced investor or wannabe angel, please sign up to our waiting list. Tell us a bit about yourself so we can understand how to curate content as well as educational and networking events that suit your needs. You don't need any pre-requisite experience or minimum investment - just a commitment to backe the people and things you believe in.

For founders we are opening office hours for 1-2-1 chats , as well as beginning to source investment opportunities. If we can't invest we will try our best to find someone who can.

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